In the book "Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Hired and Rewarded at Work," Jessica Kleiman and Meryl Weinsaft Cooper, share a take no crap, don’t give up and be prepared for your success attitude.
2 PM EST
Tune into the segment here: http://www.blogtalkradio.com/isobellajade/2011/02/16/being-your-own-best-publicist-with-jessica-kleiman-and-meryl-weinsaft-cooper
Some elements of the MANY in the book that caught my eye were:
The Importance of Paying Attention to Your Surroundings.
The importance of knowing how to strike up conversation anywhere.
The Importance of listening to what others have to say.
How your smile speaks.
Prepare for your personal pitch.